The Transformation team should be multidisciplinary and have a leader


But the Transformers work in a disorganized fashion: each person is an "artist" and does whatever he/she likes.

Are we really capable of making marketing, strategy, IT, organization, human resources..., work together and what's more, when they come from different Enterprises?

We have to create a multidisciplinary team which includes all the required competences for the success of the Transformation and appoint a single boss.

The Baker chooses a leader who has the required qualities: energy, management and modeling competence, good leadership and who accepts risk.

  1. Any innovation is an iterative compromise between business hopes and technical possibilities

    In a slowly-changing world, we can gradually improve the existing Products and Processes by successive touches. As we remain in a known environment and as the changes are gradual, we can proceed using a classic Approach, of a sequential kind (or "waterfall").

    • The Strategists define the Goal
    • Marketing defines the new Product
    • The Project owners translate the new Product or Process definition into specifications
    • The organization defines the roles and allocates the tasks
    • The IT staff build or adapt the software according to the specifications
    • The testers validate the Solution
    • The HR department trains the staff

    In a rapidly-changing world, we cannot use the same method: task serialization is a handicap to speed and the objectives may be called into question depending on the unpredictable success of the new Model.

    It therefore becomes more efficient to group together, in a single team, all the intervening parties of the Transformation: Strategists, Marketing, Organization, IT, change management, HR...

    The dynamic compromise between business hopes and technical possibilities emerges through successive iterations, within the same team.

  2. Can we function with distributed teams?

    A Project team always works best when its members are located in the same building. But it is not always possible.
    We can, nonetheless, apply an agile approach between distributed teams if they share efficient communication tools, not only between individuals but also between Models.
    Ideally, we should provide each local team with a local repository and aggregate the contributions from each local team at a Central level, in a global repository, which manages versioning, consistency and provides the Views that each person wants.

  3. The versatile team must have one, and only one, leader

    We cannot carry out a Transformation quickly if the decisions are not fast. A leader is necessary. But what profile should we give preference to for this leader?

    It is difficult to find the rare bird who is able to understand all of the disciplines. And yet it is the lot of the boss of the enterprise start-up to associate these talents, while at the same time gaining respect through his/her Competence, ability to make clear decisions in an uncertain environment and natural leadership.

    The simple qualities of administrator are not enough, we also have to understand the new Enterprise Models in order to know how to criticize or perfect them.

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